2018 Google Marketing Keynote Highlights
Last Updated on July 20, 2018 YouTube: TrueView for Reach: https://www.blog.google/products/ads/sight-sound-and-scale-introducing/ TrueView for Action: https://www.blog.google/products/ads/youtube-and-search-innovations-smx2018/ Maximize Lift Bidding Strategy: Uses Google’s machine learning to help you reach people who are more likely to consider your brand after an exposure Paid Search: Responsive Search Ads: https://support.google.com/adwords/answer/7684791 Landing page speed score: Tells you how fast your landing pages load on mobile…